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How Much Should You Budget for Marketing in 2025?
Creating a marketing budget is a big part of making your business successful in 2025. With so much changing online and more competition than ever, it’s important to set aside the right amount of money for marketing. This helps your brand stay visible and connect with your audience. So, how much should you spend on…
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Marketing Tips for the Holidays: How to Make the Most of the Holiday Season
The holiday season is a time of celebration, but it’s also one of the busiest and most competitive periods for businesses. Whether you run a small business or a large corporation, holiday marketing presents a golden opportunity to attract new customers, build brand loyalty, and increase sales. To help you make the most of the…
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The Best Marketing Strategies for Small Businesses
Running a small business comes with its own set of challenges, particularly when it comes to marketing. With limited resources, smaller budgets, and fewer hands on deck, small businesses need to be strategic about how they approach their marketing efforts. A well-planned strategy can help small businesses compete with larger brands and grow their customer…
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How Much Does a Professional Logo Cost in Canada?
A logo is more than just a visual mark; it’s the face of your brand, a symbol that project your business’s identity, values, and professionalism at a glance. Whether you’re launching a new business or rebranding an existing one, investing in a professional logo is crucial. But how much should you expect to pay for…
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Social Media Marketing: How do I Handle Negative Comments or Reviews?
When it comes to social media marketing, feedback from your audience can be a positive or negative experience. While positive comments and reviews can boost your brand image, negative ones can create challenges. In this blog post, we’ll explore effective strategies for handling negative comments and reviews on social media, turning potential setbacks into opportunities…
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Google Ads: Maximizing Conversions with Remarketing
Google’s Pay-Per-Click (PPC) advertising is a powerful tool that enables businesses to reach potential customers effectively. Among the various PPC strategies, remarketing stands out as a valuable technique to re-engage users who have previously interacted with your website. In this blog post, we’ll talk about Google’s PPC Ads remarketing and explore how businesses can leverage…
