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Email Marketing: Creating the Perfect Email Signature
Whether you’re sending job applications, networking with industry peers, or corresponding with clients, the impression you make through email is crucial. One often-overlooked aspect of email etiquette is the email signature. Your signature serves as a virtual handshake, leaving a lasting impression on recipients. Creating an effective email signature requires thought and attention to detail.…
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Navigating the Canadian Anti-Spam Legislation (CASL): A Guide for Businesses
Effective communication for businesses often happens through electronic means. In Canada, the Canadian Anti-Spam Legislation (CASL) is a crucial player in regulating electronic messages to protect consumers from unwanted spam and online threats. Let’s explore what CASL means for Canadian businesses. Understanding CASL CASL, which came into effect on July 1, 2014, is one of…